Editors Note: Below is a Googlegram announcing Google’s new and improved mobile search functionality for Australia. Screenshots can be viewed here: tinyurl.com/2sg8x5
Google’s other mobile-specific offerings for users in Australia include:
Google Maps™ with My Location (beta) – www.google.com.au/gmm;
GMail™ – m.gmail.com and mail.google.com/app;
Google Calendar™ – www.google.com/calendar/m;
Google Docs™ – docs.google.com/m;
Google News™ – www.google.com.au/m/news;
Picasa™ – picasaweb.google.com.au/m; and
YouTube™ – m.au.youtube.com
In addition, we have partnerships with a number of mobile operators to make Google search available in their specific mobile environments.
SYDNEY, 27 February 2008 – Google today launched its new search service for mobile phones, which makes searching on a phone faster and more intuitive than ever before. By offering more relevant results, mobile phone users are just a click or two away from the answer they’re after.
With Google’s new search service, Australians will get results that best fit what they’re looking for. Google combines search results from different bodies of information, so users don’t need to sift through both mobile and regular web results, or specify their search type. Instead, Google searches through the whole web, mobile web, news articles, local business listings, and image index to get the information needed and then provides the most relevant results. A search for [surfing], for example, provides links to images of surfing as well as web pages.
Google’s new mobile search also improves the local search experience. By remembering a user’s recent search locations, the new service provides relevant local results in subsequent searches – no need to retype the location every time. Whether you’re in Perth or Sydney, once you have entered a location, searches for weather or restaurants, for example, return information tailored specifically to that location.
"We’re excited to introduce Google’s new mobile search service, which will make it easier and faster for people to find what they’re looking for anytime, anywhere," said Group Product Manager Carl Sjogreen. "With millions of mobile phones in use in Australia, our goal is to make the Google search experience even more useful and relevant for users on the go."
Google’s new mobile search service can be found at www.google.com.au/m. It joins Google’s suite of other products available to mobile users in Australia: Google Maps™ with My Location (beta), GMail™, Google Calendar™, Google Docs™, Google News™ and Picasa™.
David Griswold, Google, davidgriswold@google.com
Veronica Colvin, SpectrumLife, veronicac@spectrumcomms.com.au 02 9954 3299
Labels: Australia new announcements
